The Videogames Industry is Changing: Mobile Gaming Expected to Rise - Article

By Stephanie Kopf, July 27, 2012
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Life is fast and everyone is increasingly on the move. We want to be able to follow our hobbies and interests on the go as well. And that’s where mobile devices come in. According to various statistics about the development of the internet, the trend towards not only digitalization, but mobile digitalization is increasing everywhere, and shows no signs of stopping. While in some areas it may still take a while before significant figures can be observed, the production of digital technology and sales figures for mobile devices are generally moving in one direction: up.

The videogame industry, and more importantly the videogame experience in itself, are being affected by these changes as well. Physical sales of videogames are gradually dropping, according to this great infographic from Statista (see below). Yes, in 2011 more than nine billion dollars in revenue were made from sales. But digital gaming is becoming increasingly widespread and demand is rising. From 2009 to 2011, sales figures for digital games grew from 20 to 31%. This included mobile apps and social network gaming. Based on figures from the infographic, in 38% of U.S. households games are played on Smartphones, and in 26% on wireless devices. While these numbers might not seem too impressive at first, Smartphone gaming is expected to grow over the next few years. So far in 2012 over 100 million mobile phone users played games on their phones. According to the infographic, there’s a trend towards that amount almost doubling by 2016.

No wonder, as playing games on your phone or online is usually less expensive than buying a traditional videogame. Board, trivia and card games are played most often on mobile phones, leading by 47% compared to other game types.

So far traditional video games still yield the biggest money potential. A good example is “Call of Duty: Modern Warfare 3” – in 2011 it made over $1 billion in sales in just 16 days, becoming the biggest-selling videogame of last year.

But it will be interesting to see what will happen in a year or two. Will traditional videogames gradually die out?


Image Source: Statista


Stephanie Kopf blogs on Trenditionist.

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